ATB Financial vs Wealthsimple

A side-by-side comparison of ratings, customer experience, products, fees, and pros & cons to help you choose the right bank.

VS

Wealthsimple edges ahead on our overall rating (4.3 vs 4.0), but the right pick depends on which products and fees matter most to you.

Overview

ATB Financial is a provincially-owned bank with $110 billion in assets under management. What started as a small treasury branch has transformed into what ATB Financial calls “the largest financial institution headquartered in Western Canada.” Its operations are mainly in Alberta, though in 2023, ATB Wealth, its full-service brokerage, first expanded outside of the province. As of 2026, the wealth management arm has locations in both British Columbia and Saskatchewan.  


With a range of financial services, ATB offers its customers access to chequing and savings accounts as well as credit cards, mortgages, business banking and wealth management. Its savings rates are more competitive than the biggest banks in Canada, offering slightly better returns on savings. It still trails the digital banks, though.


The institution also has several credit cards available to Alberta residents. Each of the cards has different perks, including cashback or rewards, though eligibility restrictions and constraints on rewards means their credit card offering lacks in comparison to the larger banks.


ATB also has a range of lending products as well as business banking and access to investment services through ATB Wealth and ATB Cormark Capital Markets. The bank offers more depth than many smaller regional institutions. And more than the digital banks. Its Alberta focus, however, makes it less convenient for Canadians who live outside of the province. For anyone inside its core market, ATB may be a strong full-service alternative.

Launching in 2014, Wealthsimple’s goal was “to use technology to give powerful financial tools to many.” Since then, the company has grown to have $124.8 billion in assets under administration and 3.4 million customers as of the end of Q1 2026.


While Wealthsimple began as a digital investment platform, it quickly expanded into banking, offering no-fee chequing accounts that pay interest on every dollar. It is uncommon to find a Canadian chequing account that pays interest, which is part of the reason why FinlyWealth rated the account highly at 4.8 out of 5. Though the institution does not have its own ATMs or branches, you can still deposit cash for your Wealthsimple account at Canada Post and receive reimbursement of any amount covering unlimited ATM fees worldwide. Banking and credit card customers also have access to the company’s spend insights tool, which tracks transactions and category spending.


Wealthsimple’s rewards support its strong rating. It has a competitive credit card offering with 2% in cashback rewards with a simple structure of flat earn rates across all categories. This differs from many institutions, which instead offer cashback on certain categories of spending only. While its credit cards are well-ranked, though few in number, its options for borrowing are limited. The institution has lines of credit, which you can take out against your portfolio, and they also provide mortgages through outside brokers.


Beyond traditional banking, Wealthsimple’s claim to fame is its investing platform, where it offers both managed portfolios and self-directed investments. The firm differentiates itself from the biggest banks in Canada by charging no commissions on DIY trading. Even its options platform has $0 commission on trades.


Today, the institution remains on the cutting edge, having become “Canada’s first regulated crypto platform” and making a recent announcement about soon providing access to the prediction markets through a mobile app called Wealthsimple Predict. Both of these initiatives are unique offerings for a financial institution in Canada.

Overall rating

4.0

4.3

Customer experience

3.3

3.5

Best for

ATB Financial works best for Albertans who want a full-service banking relationship within a regional institution.

Canadians who want a digital-first financial platform that combines no-monthly-fee banking with $0 commission stock and ETF trading.

Pros & cons

Pros

  • Strong regional presence in Albera with more than 300 locations across the province

  • ATB Wealth expansion into areas outside of Alberta

  • Full-service product lineup including banking, lending, wealth management and capital markets

  • Competitive product lineup with unlimited banking and a no-fee digital account

  • Some savings accounts offer better rates than traditional Big Five savings accounts

  • More competitive loan and lending rates than the major banks


Cons

  • Primarily services Alberta so it is less convenient for those outside the province

  • Savings rate are still modest in comparison to digital high-interest savings accounts

  • Smaller credit card lineup compared to the major banks

  • Rewards program points are slightly less valuable than those from the bigger banks

  • Public customer reviews are mixed with complaints about service quality

Pros

  • No-fee chequing account with unlimited transactions

  • Chequing account earns interest on every dollar

  • Strong digital investing platform

  • No minimum balance requirements (interest rates instead increase for those with a higher relationship balance)

  • Offers both self-directed trading and managed portfolios

  • $0 commission on stocks and ETF trades, making it more affordable than traditional banks

  • Cash deposits available through Canada Post

  • Unlimited reimbursements on ATM fees worldwide which improves access for banking customers

  • No foreign transaction fee on its credit card

  • Continuous innovation and rollout of new services

  • Ability to buy, sell and earn cryptocurrencies on its platform

  • Cashback earnings can go to any eligible Wealthsimple account


Cons

  • Overdraft protection is only available if you link it to your portfolio and is unavailable for joint chequing and USD accounts

  • No dedicated ATMs

  • Mortgages available through partners only, not in-house

  • No broad insurance offering, unlike some full-service institutions

  • No branches available for in-person service

  • Trend of customer service complaints

  • Customer criticism regarding locked or frozen accounts

  • Reports of intermittent outages

Top chequing accounts

Welcome Bonus

N/A


Monthly Fee

$0


Account Type

Chequing • Personal

  • No monthly fee with line of credit approval
  • Line of credit for the amount of $5,000 to $50,0001  
  • Unlimited digital transactions (in-branch transactions cost an additional $5 each)
  • No cost Interac e-Transfers
  • No minimum balance requirement
  • Reimbursement of up to $4.50 for an ABM withdrawal outside of Alberta but still in Canada (up to two withdrawals each month)
  • Reimbursement of $8 for one monthly ABM withdrawal in the US2

Account Fees

Monthly Fee

$0

eStatement

Included

Welcome Bonus

Earn up to $900* for new customers


Monthly Fee

$24.95 (waivable)


Account Type

Chequing • Personal

  1. Select your banking package. By opening a chequing account with ATB Financial and a credit card, you can follow the steps to get up to $900*
  2. Fund your chequing account. Within 60 days, move your direct deposit to your new account and complete two eligible payments.*  
  3. Activate your credit card. Complete a purchase on the card to receive your welcome bonus. Meet the spending goal and complete a credit card payment from your ATB chequing account within 60 days. Then, get your second bonus.*
  • $24.95 per month with the monthly fee waivable if you meet a $6,000 daily balance requirement
  • Unlimited no-cost Interac® e-Transfers 
  • No cost Alberta Lifestyle Cheques, bank drafts and stop payment service
  • Receive a discount of as much as 2.5% on approved interest rates for personal lines of credit (minimum rate is Prime + 3%)2 
  • Reimbursement of up to $4.50 for an ABM withdrawal outside of Alberta but still in Canada (up to five withdrawals each month)
  • Credit card fee waiver on premium credit cards1 
  • Save $12 on the annual fee of a safety deposit box
  • Optional overdraft protection

Account Fees

Monthly Fee

$24.95

eStatement

Included

OPEN ACCOUNT

on Wealthsimple's website

Welcome Bonus

$25 bonus when you sign up and fund at least $1*


Regular Interest

Up to 2.25%


Monthly Fee

$0


Account Type

Chequing • Personal

New to Wealthsimple? We'll give you a $25 cash bonus when you open your first Wealthsimple account through this page and fund at least $1 within 30 days*

CHEQUING & SAVINGS:

For everyday spending and saving


Some accounts are good for parking and growing your money, while others are good for avoiding fees and restrictions. Wealthsimple chequing accounts are great for all of those things.

  • Interest rates starting at 1.25% (up to 2.25%)2
  • No minimums, monthly fees, or overdraft penalties
  • No ATM fees or Foreign Transaction (FX) fees4,5
  • Access to 60,000 ATMs across the country
  • Third-party ATM fee reimbursements without limits4
  • Unlimited free Interac e-Transfers®, bill payments, and debit transaction
  • 0.5% interest boost (up to 2.25% total) when you set up eligible direct deposits6
  • Up to $1 million in CDIC deposit insurance coverage on eligible CAD deposits7
  • Up to eight individual and eight joint accounts to help organize your money for different goals like vacations, emergency fund, etc.

Account Fees

Monthly Fee

$0

eStatement

Included

Transactions

Transactions

Unlimited free

Interac e-Transfers

Unlimited free

ATM Fees

Own Network

$0

Canadian ATMs

$0

USA

$0

International

$0

International & Currency

Foreign Currency Conversion

0%

Other Fees

NSF (Non-sufficient Funds)

$0

Overdraft Interest

0% annually (if used)

Bank Draft

$10

Top savings account

Welcome Bonus

Earn total interest of up to 4.60%* for your first 90 days


Regular Interest

Up to 0.6%


Monthly Fee

$0

Eligible clients can get a total interest rate of 4.60%* during their first 90 days from a special bonus of 4.10%.

  • Get a premium interest rate for each premium period in addition to the base interest rate
  • No restrictions on withdrawals, though your premium period resets to day one. Any interest you already earned gets prorated and paid to you at month’s end.
  • $1.50 per Interac e-Transfer
OPEN ACCOUNT

on Wealthsimple's website

Welcome Bonus

$25 bonus when you sign up and fund at least $1*


Regular Interest

Up to 2.25%


Monthly Fee

$0

New to Wealthsimple? We'll give you a $25 cash bonus when you open your first Wealthsimple account through this page and fund at least $1 within 30 days*

CHEQUING & SAVINGS:

For everyday spending and saving


Some accounts are good for parking and growing your money, while others are good for avoiding fees and restrictions. Wealthsimple chequing accounts are great for all of those things.

  • Interest rates starting at 1.25% (up to 2.25%)2
  • No minimums, monthly fees, or overdraft penalties
  • No ATM fees or Foreign Transaction (FX) fees4,5
  • Access to 60,000 ATMs across the country
  • Third-party ATM fee reimbursements without limits4
  • Unlimited free Interac e-Transfers®, bill payments, and debit transaction
  • 0.5% interest boost (up to 2.25% total) when you set up eligible direct deposits6
  • Up to $1 million in CDIC deposit insurance coverage on eligible CAD deposits7
  • Up to eight individual and eight joint accounts to help organize your money for different goals like vacations, emergency fund, etc.

Top credit card

Welcome Bonus

40,000 points

Rewards Rate

2x - 8x points

Points

Annual Fee

$120 $0

Interest Rates

20.99% / 22.99%

RECOMMENDED CREDIT SCORE

300
Poor
560
Fair
660
Good
725⁎
Very Good
760⁎
Excellent
⁎Estimates based on Equifax scoring

3.1/5

The ATB World Elite Mastercard offers impressive rewards and insurance coverage, making it ideal for high-income Alberta residents seeking premium travel perks. However, the low point value and high income requirements might limit its appeal for some users.

Pros


  • High rewards
  • Extensive Coverage
  • Airport lounge access
  • first-year fee rebate

Cons


  • Low point value
  • Alberta residents only
  • High income requirement

Rewards

  • 8 points for every $1 spent on eligible purchases on select travel merchants, including: airlines, hotels, motels and car rental companies
  • 6 points for every $1 spent on eligible purchases on groceries, gas, digital streaming services and/or subscriptions, and entertainment
  • 2 points for every $1 spent on any other purchases

The accelerated earn rate applies to the first $50,000 in annual purchases on the account, at merchants qualifying for the accelerated earn rate, per calendar year based on your statement cycle date. The annual spend cap for the accelerated earn rate resets every January. Once the combined cardholder spend exceeds this threshold in these categories, they will continue earning points at the regular earn rate of 2 points per $1 spent in purchases.

Insurance

Coverage

  • purchase protection

    Purchase Protection

    90 days
  • extended warranty

    Extended Warranty

    1 year
  • car accident

    Car Rental Accident

    $225,000
  • car insurance

    Car Rental Damage & Theft

    yes
  • luggage insurance

    Car Rental Personal Effects

    $1,000
  • travel accident medical

    Travel Medical Insurance (64 & under)

    22 days
  • heart lock

    Common Carrier Travel Accident Insurance

    $300,000
  • hourglass timer

    Flight Delay

    $500
  • hourglass timer

    Baggage Delay

    $500
  • cancel airplane

    Trip Cancellation

    $1,000
  • pause

    Trip Interruption

    $1,000
  • lost baggage

    Lost or Stolen Baggage

    $1,000
  • burglar

    Hotel Burglary Insurance

    $1,000
  • luggage insurance

    Personal Effects

    $1,000
  • price protection

    Price Protection

    $100 per item, $500 per account annually

Benefits

Details

  • alcohol cheers

    Airport Lounge - Dragon Pass

    4 complimentary lounge visits each year for each primary cardholder
  • car rental

    Car Rental Discount

    25% off base rate of participating Avis and Budget locations
  • wifi signal

    Boingo Wi-Fi hotspot

    over 1 million wifi hotspots worldwide

Eligibility

  • Credit Score

    Very Good
  • Annual Income

    $80,000 personal or $150,000 household

Welcome Bonus

Get 5% cash back for the first 30 days (1)

Rewards Rate

2%

Cash Back

Annual Fee

See Rates

Interest Rates

20.99%* / 22.99%*

RECOMMENDED CREDIT SCORE

300
Poor
560
Fair
660⁎
Good
725⁎
Very Good
760⁎
Excellent
⁎Estimates based on Equifax scoring

4.4/5

The Wealthsimple Cash Back Visa Infinite Privilege offers a no-FX-fee spending solution with a conditional no-fee setup that earns 2% cash back on all purchases without any limits! It's currently the ONLY Visa Infinite Privilege card with an annual fee that can be completely waived. It also lets you grow your rewards—as you can deposit your cashback whenever you want in a high-interest chequing account. Its simplicity and flexibility make it ideal for many Canadians.

Pros


  • Decent cashback
  • No premium client annual fee
  • No foreign transaction fees
  • Solid insurance
  • Airport lounge access

Cons


  • High annual fee
  • High income requirements

Rewards

  • 2% cash back on all eligible purchases, no limits.

Insurance

Coverage

  • mobile device insurance

    Mobile Device Insurance

    $1,000
  • purchase protection

    Purchase Protection

    90 days
  • extended warranty

    Extended Warranty

    1 year
  • travel accident medical

    Travel Medical Insurance (64 & under)*

    14 days up to $2M (under age 65)
  • cancel airplane

    Trip Cancellation*

    $1,500/person ($5,000 per trip)
  • pause

    Trip Interruption*

    $1,500/person ($5,000 per trip)
  • hourglass timer

    Baggage Delay*

    $1,000 ($1,250 combined with Lost or Stolen Baggage coverage)*
  • lost baggage

    Lost or Stolen Baggage*

    $1,000 ($1,250 combined with Baggage Delay coverage)
  • car insurance

    Car Rental Damage & Theft*

    31 days, $65K car MSRP

Benefits

Details

  • exchange money

    No Foreign Transaction Fees*

    Avoid FX fees when you travel abroad
  • exclusive

    Visa Infinite Exclusive Benefits*

  • alcohol cheers

    Airport Lounge - Dragon Pass*

    6 complimentary visits

Eligibility

  • Credit Score

    Good
  • Annual Income

    $150,000 personal or $200,000 household


Compare ATB with other banks


Compare Wealthsimple with other banks